In general, email signatures can be divided into the following categories: The signatures’ appearance and content also differ. Types of email signaturesĮmail signatures are used by both private individuals and companies, regardless of their industry. In addition, if you prepare an email signature in advance, you won’t need to think once again about how to end an email each time you send one. An email signature is usually the last thing recipients see in your email, which makes it one of the things they’ll likely remember best. It’s a well-known fact supported by dozens of psychological studies that people tend to recall the first and the last pieces of information best. Why do you need an email signature?Īn email signature is important for building better relationships with the subscribers, increasing their trust, and creating a positive image of a company. Adding a signature to your email campaigns makes them look more personal and demonstrates the recipients that these emails are written by a real person whom they can contact if having any question. You might not pay much attention to the signature, but some people definitely do. However, if you look through the emails in your Inbox, you’ll most likely find that not all of them actually have a signature. It seems quite logical to sign up emails.
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